As a marketing firm that specializes in reputation management, we can suggest tools to help you track where people are leaving reviews for your business and what they’re saying. We can also coach you on how to respond to negative reviews, or draft up the responses ourselves. If you already have a stellar online reputation, we can help you showcase your positive reviews on social media, your website and on the search engine results page. For business that don’t have very many online reviews, we can create email marketing campaigns asking your satisfied customers to leave a review. We’ll even include a direct link to the review websites, so recipients can easily put in a good word for you. With referrals and online reviews leading the list of purchasing decision influencers, you want to make sure your business’ online reviews accurately reflect your brand mission.