Mobile ads are the fastest growing advertising channel, and mobile usage has now surpassed desktop usage.
Every agency can buy media, but buying mobile ads correctly and cost efficiently is the name of the game. Expert media placement means cross referencing your top consumer demographics and consumer habits and taking the appropriate cross section of both. After the proper strategies have been developed, buying at the “best price” is the next objective.
Ontarget has a lot of experience when it comes to buying mobile ads for our clients.
Mobile ads are different than normal desktop Internet ads. Mobile ads don’t have a lot of space to work with. Since we’re a digital agency, we understand the media research, planning, buying and creative necessary to get the most out of your advertising dollars. That’s our job. Check out our blog post to learn how mobile marketing and mobile ads have evolved since their origin in geo-fencing.