Reviews, More Important Than Ever

Before you purchase a product or service what is one of the first things you do? You look at the product and/or company reviews. Do you use that information to make your purchase? Of course you do, almost everyone does. Your Google My Business (GMB) has just added a new […]

July 1, 2019 Published by ontarget

Traffic: Quality vs. Quantity

When it comes to website traffic, rare, high-quality content can be more useful than the constant posting of lower-quality articles. In a Shopify case study, two shop owners focused on driving interested traffic instead of driving clicks. They realized that 100 valuable clicks are better than 1,000 empty ones. What […]

July 20, 2018 Published by ontarget

Guide to the Google Rebrand

Recently, Google announced a rebrand. Don’t worry, all your Google apps will still be there and do what you need them to do. The main change is the app names. Google’s Three New Brands Google AdWords will now go by Google Ads. This name emphasizes the fact that you can […]

June 28, 2018 Published by ontarget

Client Reporting & Your Relationship

You can send weekly emails and have multiple conference calls, but until your client reporting shows graphs of impressions, clicks, and conversions, it can be difficult for them to see the value in your work. Show them what you’re worth. A 2014 study from Farmers Insurance University found that nearly […]

June 13, 2018 Published by ontarget

Pulse Systems, Inc. – Client Spotlight

 Pulse Systems has been working with healthcare professionals for over 20 years. Pulse has the ability to work with medical practices of all different sizes – large or small, single or multiple offices or one of the 40 specialties it serves.   Between its three healthcare solutions, your practice is able […]

May 23, 2018 Published by ontarget

Which Kansas City Patio Are You?

Still trying to make plans for Memorial Day weekend? We’ve got you covered. Take this quiz to find out which Kansas City patio suits you best. Get out and enjoy this weather!

May 23, 2018 Published by ontarget