Everything I Learned from WordCamp KC 2018 (Day 2)

For those who didn’t get a chance to attend WordCamp KC this year, you’re in luck! We’ve compiled notes from day 2’s BEST sessions, including what to do after you create a WordPress site, how to conduct a digital media audit, writing hacks, podcasts and preparing for mobile-first indexing. If […]

April 20, 2018 Published by ontarget

Content Marketing Services Part 1: Video Marketing

Agencies like to say they offer content marketing services without specifying what the service entails. But we think you should know what you’re paying for. In this post, we’ll go over one of the sub-services that fall under the content marketing umbrella: video marketing. Understanding how the process works can […]

January 29, 2018 Published by ontarget

Video Marketing for Dummies: Part Two

Video marketing is one of the fastest growing marketing strategies out there, and we know how difficult it can be to get started when you have zero video making knowledge. We’re here to help! In this post, we’ll cover video marketing stats, effective script writing, questions to ask before production, […]

January 19, 2018 Published by ontarget

Video Marketing for Dummies: Part One

Lights! Camera! Ac—oh wait….we don’t know how to make videos yet. Lucky for you though, this guide will walk you through EVERYTHING you need to know about making videos. We’ll explore the different types of equipment needed (and price), discuss optimal video length, explain different types of videos you can […]

January 18, 2018 Published by ontarget

How to Get Traffic to a New Website

Imagine this: Your client is a brand new B2C company that generates all their revenue from online sales. We’ll call this business ‘Soaps and Stuff’. They have their site up and running, but they didn’t consult an SEO specialist during the design process and they don’t have any marketing strategies […]

December 4, 2017 Published by ontarget

How to Master B2B Content Marketing

What’s a surefire tactic to provide ammo for social media, grow your social following, boost organic search rankings, expand brand awareness and establish yourself as a leader in your industry? Well, the answer isn’t ‘eat pizza’, as much as I wish it was. The truth is, B2B content marketing is one […]

November 29, 2017 Published by ontarget