PPC Guide from a Kansas City Marketing Agency

YPaid advertising through Google AdWords is a growing market, one that’s provided 95% of Google’s $60 billion in annual revenue. Pay-per-click makes up a large majority of that revenue. If you want to join the over 1 million businesses that use this platform to draw in high-intent traffic. Check out […]

December 21, 2017 Published by ontarget

Eight Red Flag from Kansas City Marketing Firms

As a marketing agency in Kansas City, we know exactly what scams and lies marketing agencies try to sell you on; The quick turnarounds, promised first page rankings and claims of broad expertise should be red flags for any business owner or marketing department. While it’s true that digital marketing […]

December 20, 2017 Published by ontarget

How to Get Traffic to a New Website

Imagine this: Your client is a brand new B2C company that generates all their revenue from online sales. We’ll call this business ‘Soaps and Stuff’. They have their site up and running, but they didn’t consult an SEO specialist during the design process and they don’t have any marketing strategies […]

December 4, 2017 Published by ontarget

How to Master B2B Content Marketing

What’s a surefire tactic to provide ammo for social media, grow your social following, boost organic search rankings, expand brand awareness and establish yourself as a leader in your industry? Well, the answer isn’t ‘eat pizza’, as much as I wish it was. The truth is, B2B content marketing is one […]

November 29, 2017 Published by ontarget

The Future of Digital Marketing in Kansas City (Part 2)

As marketing experts, it’s our job to anticipate shifts in the digital marketing landscape. These changes can be daunting, but we’ve compiled a two-part guide to prepare you for the future. In this part, we’ll cover the net neutrality act, the growth of paid advertising and PR’s transformation into online […]

November 14, 2017 Published by ontarget

The Future of Digital Marketing in Kansas City (Part 1)

As a digital marketing agency, we know how important it is to stay ahead of the competition. If you’re going to be successful at digital marketing in Kansas City, you need to anticipate environmental changes and adapt to human behavior. We’ve compiled a list of trends we anticipate for digital […]

November 13, 2017 Published by ontarget