When it comes to website traffic, rare, high-quality content can be more useful than the constant posting of lower-quality articles. In a Shopify case study, two shop owners focused on driving interested traffic instead of driving clicks. They realized that 100 valuable clicks are better than 1,000 empty ones. What […]
July 20, 2018
You can send weekly emails and have multiple conference calls, but until your client reporting shows graphs of impressions, clicks, and conversions, it can be difficult for them to see the value in your work. Show them what you’re worth. A 2014 study from Farmers Insurance University found that nearly […]
June 13, 2018
Did your company’s Google Maps stop working all of a sudden? Your customers heavily rely on this feature to find your business. So, when you no longer show up on the Google Maps Platform, you will automatically see a decline in business, especially new business. Earlier this month, Google announced […]
May 22, 2018
It’s easy to get overwhelmed by the idea of schema markup. Digital marketing is not about memorizing vocabulary, so don’t stress about all the schema jargon – that’s what Google’s for. The three basic schema terms you need to know: Itemscope: sorts content by topic within HTML Itemtype: tells search […]
April 30, 2018
For those who didn’t get a chance to attend WordCamp KC this year, you’re in luck! So we’ve compiled notes from day 2’s BEST sessions. Also Including what to do after you create a WordPress site. Then how to conduct a digital media audit. And writing hacks, podcasts and […]
April 20, 2018
If you weren’t lucky enough to snag tickets to this year’s WordCamp KC, have no fear! We’ve provided a breakdown of a few of the BEST sessions offered at WordCamp. Though this doesn’t include an extensive list of all the juicy hacks and expert tips that were shared at the […]
April 19, 2018info@ontargetinteractive.com – 816.529.9000
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