Search Engine Optimization (SEO) Fundamentals with WordPress, Part 2. Link Building Every business wants its website to appear at the top of a potential customer’s internet search results. As explained in my prior article Easy WordPress SEO, SEO is an invaluable business tool that helps a company do just that. […]
December 3, 2013
Digital marketing trends are changing at an alarming pace. The industry is spinning itself around like a top. New Internet marketing and mobile marketing ideas are coming out every day. With the new economy adding to the pressure of a CMO it’s easy to distracted. To keep up with […]
November 7, 2013
To anyone working in an internet dominated field, WordPress is largely familiar territory. As the world’s leading Content Management System and now powering a staggering 17% of the Web, the statistics don’t show any sign of that trend slowing down any time soon. As large as the Web is these […]
May 22, 2013
[highlight color=”yellow”]If your site isn’t responsive, you may be pushing your customers to your competitors.[/highlight] If you’ve visited more than one website on your iPhone or other smartphone, you can probably tell the difference between a responsive web design and one that is not. Last year, many designers were […]
March 12, 2013
1. Localize National brands with local physical locations typically spend more time and effort on national marketing, limiting or eliminating the local message. However, that can be a mistake. Hyper Local Marketing efforts are instrumental in driving increased local business. Many national brands that do “local marketing” rely on concatenated phrases, […]
September 3, 2012
One of the first things consumers look for when considering a purchase is a review of the product or service. They look to their peers for input and advice and trust those voices far more than your brand’s, especially if they’ve had little to no interaction with the brand. How […]
August 16, 2012