B2B Content Marketing Benchmark

INTERNET MARKETING AND ADVERTISING This information was gathered by surveying 1092 B2B content marketing representatives in diverse industries and across company sizes.  The survey was conducted in August of 2011. The following information shows the findings for usage and effectiveness, goals and measurements, budgets and production and best in class […]

January 27, 2012 Published by ontarget

7 Trends in Social Media & SEO for 2012

Do you have a business? Have you ever wondered what’s going to happen or what are the changes in the coming years? Often, people have their own predictions when it comes to business but major trends in social media strategies affect in businesses this year. There are companies who had […]

January 25, 2012 Published by ontarget

Internet Advertising the CPC Way

We all know that online advertising provides the most cost effective awareness generation of all media channels.  Due to it’s targeting capabilities and extremely low CPM (cost per thousand impressions) there’s virtually no waste with the CPC model of advertising.  Heavy ad frequency to those prospects that line up directly […]

January 20, 2012 Published by ontarget

Scoring with B2B Internet Marketing

How can B2B marketers measure their online marketing investments? According to AMR International, only 50% of B2B marketers can measure it formally and they admitted that they find it more effective rather than traditional marketing channels. It happens because of the budget size a business has allotted and those who […]

January 13, 2012 Published by ontarget

Marketing With QR Codes

MOBILE MARKETING & MOBILE ADVERTISING Marketing with QR codes are not new but our job is to come up with new and exciting ways to use current technology to help our clients increase sales or decrease expense.  Our latest idea is the creation of a QR code that is then […]

January 8, 2012 Published by ontarget